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in-content ads on a desktop

In-content ads for the desktop

In-content ads work similar to in-image ads: We semantically analyze the text, section by section, and match it to our advertising categories. Ideally, we are animating the text sections and are displaying the ads in between the relevant sections. There is a delay corresponding to the reading time up to the text section. This increases the viewability and ultimately the CPMs.

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in-content ads on a mobile device

In-content ads for mobile devices

In-content ads work similar to in-image ads: We semantically analyze the text, section by section, and match it to our advertising categories. Ideally, we are animating the text sections and are displaying the ads in between the relevant sections. There is a delay corresponding to the reading time up to the text section. This increases the viewability and ultimately the CPMs.…

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