Images are part of the content. they tell a story. They are mobile optimized and are displayed fullscreen. However, images are unused premium ad real-estate on websites. The best place to display targetted and contextually relevant ads is on images, below images or within relevant text sections. Our AI systems analyses the real-time interest of website visitors based on text- and visual content analysis as well as user behaviour. In-media ads are cognitively engaging and involve the user in your brand story.
1. Easy Integration
Just paste a small code snippet into your page. At Adpressi, there are many settings you can choose of, e.g. on which pages and where within a page you want to display what kind of ads.
Artificial Intelligence (AI) based algorithms are able to analyze the real-time interest of users in a unprecedented manner. We know what is on the photo or video. We also know the context of the website. We can now categorize the ad space. Automatically and in real-time! Thanks to our intelligent filters, we can hide ads in inappropriate environments like violence or nudity.
3. Targeted ad display
Adpressi is choosing just the right ad for your website. Advertisers and publishers may also set filters or white- and blacklist ads or inappropriate context. Adpressi may display standard ads or even better individual formats like animated HTML5 banners. Go for our new dynamic ad-widgets for unrivaled success and innovative possibilities. In any way, the images and ads are responsive making this kind of ads ideal for mobile advertisement on tablets and mobile phones.
Thanks to a very good visibility, viewability and interaction, in-media ads are highly efficient. Advertisers get more for their money and publishers are earning higher prices for additional, but already existing ad space.